Print Magazine Sales Are Dropping As American Companies Shift Their Ads From Print To Online…

Filed under Effectiveness Of Print Media, Green Class Notice

According to Audit Bureau of Circulations, US magazines circulation fell another 9 pct during the second half of 2009 – which is on top of the 12 percent drop in the first half of the year.

Here’s 2 great posts about the massive decline in magazine and newspaper circulation:

1.)  Read as Newsweek confirms it’s Million-Copy Slash

2.)  See what Andrew Vanacore (AP Business Writer) says on WTOP Federal News Radio

It seems like every week we see another magazine or newspaper folding, either due to poor circulation sales, or from American companies pulling their ads from less effective print sources and re-routing their advertising dollars into media sources with easier tracking of sales and a higher rate of return such as the Internet.